I’m always surprised, given its influence, that HBR remains an evidence-free zone. For example this article makes expansive pronouncements about how A.I. Is being used in 2025. The methodology:
I looked at online forums (Reddit, Quora), as well as articles that included explicit, specific applications of the technology. Perhaps owing to its inherent pseudonymity, Reddit again yielded the richest insights. I read through them myself, and added each relevant post to the tally for that category. Several days later, I emerged with the count and the quotes for each of the new 100 use cases.
The 2025 Top-100 Gen AI Use Case Report lists the top 100 applications now, in 2025, rated according to perceived usefulness and scale of impact (assessed qualitatively by expert review), and includes a quote or several for each.
Seriously?